Delegate good times, come on! (Let's delegate)

What an awful title. Kool and the Gang… eesh.

As the hideous parody title indicates, it’s all about delegation. That’s become my defense against small non-profit woes – too much to do with too few people and too little time. Getting others to do the work for you. After all, you can’t possibly do it all yourself.

Small businesses often struggle to find new work. One of the common suggestions is to ask your current customers for referrals.

This extends really well into the non-profit sector, where your current donors are probably some of the best sources of potential donors. Have your current donors provide prospect recommendations or introductions. If your donors are properly invested in the organization, you can even ask them to help make the ask.

This process does wonders for donor engagement.

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